Public Relations in Grassroots Innovation

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PR & Its growth in India: ASSOCHAM Survey

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PR is more or less tend to be a magaement process rather than involving in other discipline. India PR industry is growing at an annual rate of 32-35% and likely to grow more than as estimated rate. Its siz to over US$10.56 billion by 2012 from over US$ 6 billion presently since corporates are relying more on PR professional to hike their brand imge to take maximum benefits of current economic boom and ofcourse the credibility demand that presently demeaning its importance from exemplary complex issues.   These findings are arrived at a random survey carried out by The Associated Chambers of Commerce and Industry of India (ASSOCHAM) on "PR and ITS Future Prospects" in which over 500 PR professionals views were interviewed however. adds that a result of growing opportunites costs in PR industry. Releasing its findings, the ASSOCHAM Secretary General, Mr. D S Rawat said that over 90% of PR professional at entry levels with enthusiasm and passions for hard work are shifting f
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Indian Media Centre, Ahmedabad Chapter

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                                                  Press or Media or sometimes also refers to 'the agency of interpersonal communication' play multi-dimensional and multi-functional role towards the shaping, nurturing, constructing & re-constructing living as well non-living things by reporting the in a manner.  While reporting things in a respective medium, most of the time media follow 5'W and 1'H comprises of What,When, Why, Where, Who/Whom and How. In short media people ask to questions to get into details of the story but the forgot their own introspection that why if i am raising a question, there are three fingers also raising on me asking what is your assessment? And this is very legitimate question to the media people. After all, the point is we look into ourselves which alarms the following concern: 1. Professionalism and ethics; 2. In-service training of media professionals, including those in Ad, PR/CC or Marketing Comm. etc; 3. Impr
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(People.....Politics....Parliament) = A Good Country = How?

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People: Persons, whether men, women, or children, considered as numerable individuals forming a group. Politics: The result of all activity which brings happiness, prosperity , development , up gradation of stander of leaving of all society is the meaning of politics. Politics is a process by which groups of people make collective decisions. The term is generally applied to behavior within civil governments, but politics has been observed in other group interactions, including corporate, academic, and religious institutions. It consists of "social relations involving authority or power"and refers to the regulation of a political unit, and to the methods and tactics used to formulate and apply policy Parliament: An Assembly of the representatives of a political nation or people, often the supreme legislative authority. Country: A territory distinguished by its people, culture, language, geography etc. Let me allow to say something about politics of o
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